Privacy Policy

This Privacy Policy (“Privacy Policy”) applies to hotMX Site/ App platforms including without limitation and other related Site/s or App/s, mobile applications and other online features each a “Site/s or App/s”).
Pink Latus1 Digital Private Limited, is a company having it’s registered office at 701&801, 7& 8th floor, Time Square Building, CTS 349 & 349-1., Mumbai, Mumbai City, Maharashtra, India, 400069. If You have any question, comment and /or request regarding this Privacy Policy or wish to obtain more details on Your Personal Data We process, You may please contact Us at
This Privacy Policy should be read in conjunction with the Terms of Use available on the “Site/s or App/s”. Personal Information/Data defined below of a user/s is collected if the user/s registers with the Site/s or App/s, accesses the Site/s or App/s or takes any action on the Site/s or App/s or uses or accesses the Services as defined in the Terms of Use. The terms ‘Personal Information’ and ‘Sensitive Personal Information or Information’ shall have the meaning ascribed to it under the Indian Information Technology Act, 2000 read with the Information Technology.
When you subscribe to something from our packages as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.
When you browse our packages, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system. Email marketing (if applicable): With your permission, we may send you emails about our store, new products and other updates.
We use Your information or Personal data:
To provide Our services and service related purpose such as responding to Your queries, and carrying out the transactions You have requested for; enabling You to use the Website; providing You information about services available through Website; Resolving glitches on the Website including addressing any technical problem;
Maintain and improve Our services such as navigating Website, and carrying out transaction on Website.
To communicate or interact with You (Email add, Phone Nos. etc.)
Improve safety and reliability of Our services.
Reconcile Bank statement.
To prevent fraud and misuse.
To protect our interest, interest of other users,
Enforcing our rights and interest.
For compliance of legal obligations.
For Internal business purpose, such as Data analysis, research, developing new features, enhancing and improving experience, identifying usage trends etc.
We develop statistics that are helpful to understand how You can use the Website. We use this information in the aggregate to measure the use of the Website and to administer and improve the same. This statistical data is interpreted by Us in Our continuing effort to present on the Website, content that You are seeking in a format You find most helpful. The information We collect and analyze is completely anonymous and is used to improve the services offered on the Website.

When you provide us with personal information to complete a transaction, verify your credit card, we imply that you consent to our collecting it and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.
By accessing and browsing the Website, in any manner, You represent, agree, acknowledge, and consent that You are eighteen (18) years of age or You have attained the age of majority as per the laws of Your state/province/residence/jurisdiction. Persons who don’t meet this criteria are strictly forbidden from accessing or viewing the contents of the Website. We don’t knowingly seek or collect any Personal information from the persons who have not attained the age of majority.
Further, by accessing and browsing the Website, and by registering or logging in the Website, You hereby acknowledge to have thoroughly read, understood, and agreed to be bound by the terms of this Privacy Policy and affirm, assent and concede to the collection, use, storage, processing and disclosure of Your Personal Information /Data as per the terms of this Privacy Policy.
If You don’t agree to the terms of this Privacy policy, You should not register or avail Our ‘Services’. You can revoke your consent at any time by expressly writing to Us. However, any processing of Personal Data prior to the receipt of Your revocation will not be affected.

If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by emailing us at or contacting us at the address provided on the website.
We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.
When You are conducting financial transaction, We or Payment gateway or Partner website (‘Third Party’ or ‘Third Party Website’) may collect information such as Your net banking id, debit card /credit card details, ‘Your name’, ‘phone no’, ‘date of birth’, ‘email address’, wallet details, UPI id’s, or any other payment details/methods.
The data is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS) when processing payment. Your purchase transaction data is only used as long as is necessary to complete your purchase transaction.
After that is complete, your purchase transaction information is not saved. Our payment gateway adheres to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
When You click on a Service Site/Third Party website or Link, You will be entering another website over which We have no control and will bear no responsibility. Often these websites including the payment gateway website require You to enter Your Personal Information. We encourage You to read the privacy statements on all such websites.

You agree that, for any kind of breach of Privacy or loss caused thereby due to your use or visit to Third Party website /Service sites, We will not be liable. The terms of this Privacy Policy governs only the information processed or collected by the Website.
When you click on links on our website for subscription, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.
To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
We use cookies to maintain session of user/s. It is not used to personally identify you on other websites.
By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.
We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it. If our APP is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to provide services to you.
If you would like to: access, correct, amend or delete any personal information we have, register a complaint, or simply want more information, mail our Privacy Compliance Officer: Or by contacting at the company contact which is hereby incorporated by this reference into the Terms of Service. the Terms of Service.